FJ's Myer Centre

FJ's (Fresh Juice) is located in the main entry of the Myer Centre off Queen St. It's well known to most city workers and shoppers.

Last year the owners Phil and Ross approached me to help with the design for their refurb. They have had their kiosk since 2002 and it was time for a refurb as the whole food court area in the Myer Centre is gradually being upgraded.

This is how FJ's looked last year.

Obviously being a juice bar we wanted to keep the dominant orange in somehow. This is the new look FJ's.

On one of the sign boards the owners had a very clever idea to show the statistics of how much fruit they've used to create their juices since they began in 2002.

They haven't used all their stats as they didn't fit, but here are a few

2.3 million customers.

1.5 million kg oranges or 54 semi trailers

470 000 kg watermelons

 32 tonnes mangoes

29 tonnes pineapples.

One of the things that I always found most appealing about the store, long before I became involved with their design- is the product with the colour coded caps displayed in bulk which give you an indication as to the types of juices.

 

It was great working with Phil and Ross. Happy Juicing guys!